The one AI prompt every creator needs

Gary Vee says publish 6+ times daily on half a dozen channels and you’ll grow a business.

Photo by Nick Morrison on Unsplash

Gary also has a team dedicated to his content strategy

Creating and repurposing content sounds fine, but it can quickly become a stressful, low-paying job. Frankly, I don’t like spending that much time on the content hamster wheel.

Enter AI.

To use AI as part of a content creation workflow, craft a prompt that takes one piece of content and multiples it.

I call this type of prompt the Content Multiplier, and here’s how it works. I’ve crafted a specific prompt for a Claude or GPT project. It ticks off these boxes:

Persona: Who I want the AI to be
Task: The action I want AI to take
Context: The goal for my content
Format: Ideal output

I write a piece of content, like this email, an article, or a blog post. I paste my content into Claude or GPT, and it produces a few different variations that I can use for social media, in this case, LinkedIn. I review the outputs, pick one, clean it up, and hit schedule.

I’ve posted a screenshot of the prompt below.